LU

Discover the legacy of LU

Imagine biting into the perfect biscuit, crispy on the outside with a delectable center that makes your taste buds dance. That’s what LU has been delivering for over a century, with its rich history of innovation and commitment to quality. Join us as we delve into how LU, a beloved name across households, has crafted a legacy that’s both delicious and enduring.

Originating in 1850s France, LU was born from the union of two ingenious minds, Léon and Pauline Lefèvre. Their love for baking and relentless pursuit of quality gave birth to the iconic ‘Petit Beurre’—a biscuit that not only stands the test of time but also perfectly symbolizes the elegance and finesse that is typical of LU’s offerings. Over the years, LU has expanded its assortment to cater to diverse palates, from savory options to the sweetest indulgences.

A diverse assortment for every taste

LU’s product assortment is as diverse as it is delightful. Whether you’re in the mood for a classic tea-time treat or looking for a snack that brings back childhood memories, LU’s range has you covered. The brand takes pride in protecting its rich tradition while infusing new flavors and variations to keep things exciting. Think crunchy speculoos, melt-in-your-mouth wafers, and of course, the beloved ‘Petit Beurre’ that started it all. Every product is crafted with high-quality ingredients to ensure you’re getting the best with every bite.

Achievements that speak for themselves

LU’s journey isn’t just about making delicious biscuits—it’s about being a part of people’s lives. From celebrations to quiet moments at home, LU products find their place in the hearts and homes of millions. With consistent quality, an eye for innovation, and a commitment to sustainability, LU has won numerous awards and accolades around the globe. But accolades aren’t the endgame; LU remains focused on making a difference through meaningful partnerships and sustainable practices that ensure a better future for the generations to come.

LU and iBOOD have teamed up to bring you remarkable deals that are too delicious to resist. Whether you’re stocking up for a rainy day or exploring new treats, iBOOD promises competitive prices that ensure you get more for less. Remember, there’s more to this experience than just purchasing—you’re biting into a piece of history.

Explore LU deals at iBOOD

LU products fly off the shelves, thanks to their reputation of delivering consistent excellence. On iBOOD, you can snag these delightful deals as soon as they go live. If you find our LU offers sold out, don’t fret! You can subscribe to our newsletter so you’re the first to know when the next tempting offer becomes available. iBOOD is your go-to platform for every shopper who seeks quality with savings.